History of Gauchos Churrasco

The Gauchos

Three hundred years ago, on the plains of Southern Brazil, Gauchos (Brazilian Cowboys) ranged cattle and grew crops on the fertile grasslands of the Pampas. Their robust lifestyle centered on family and friends and was dependent on the four basic elements of nature: earth, air, fire and water.

Churrasco

This gave them cause for thanks and celebration, which they did regularly with churrasco, or barbeque. At these large gatherings, gauchos would slow roast their favorite cuts of meat over the open flames of the campsite fire. From these flames grew the respect for a rich and powerful fifth element - SABOR. Sabor, or flavor, adds richness to life and continues to bring families and friends together for festivals, parties, and celebrations today.